What does green, soy, cotton, and Desmond Tutu have in common?

They are only some of the components that make up the newest Bible. I heard about this on the radio this morning and was interested at the publicity and comments it was getting.

Another Bible they were showcasing was the new, sleek, and hip version of the New Testament.
Dag Soderberg thought that more people needed to read "the good book" so he set out to make it more appealing to a bigger crowd (as if a teenage magazine of the "NT" was not broad enough). Complete with color photographs of Angelina Jolie, Bono, and Nelson Mandela to name a few, it was designed to provoke discussion, which I'm sure it will. As will the OT version when it is released just in time for Easter 2009.

Am I suprised? Not really, disappointed yes, but after seeing what is sold in most Christian bookshops it sort of fits the mold.